A question we’re sure has crossed your mind at one point or another. So, what is the difference between hydrating and moisturising hair? Er...nothing! They pretty much mean the same thing!

We often hear the words 'hydrating' and 'moisturising' interchangeably in the hair industry. Which often, isn't a lot of help when you just want your hair to feel healthy and soft, instead of dry and brittle.

Hydrating and moisturising is a massively important topic so we thought we'd untangle it for you. Pardon the pun…

To put it simply, hydrated hair has the right amount of moisture in it. The real issue is balancing the amount of moisture in your hair with protein content.

At Fabriq, we’ve spent over a decade developing an in-depth knowledge and understanding allowing us to create unique products that prioritise your protein and moisture balance. As always, we want to help you achieve 'your best hair' which means giving it exactly what it needs!


There's a tendency to equate 'healthy' hair with it looking shiny, and feeling soft and silky which is understandable! However, that's really just the 'surface' feeling, and there’s a big difference between the moisture level our hair needs and the sensation we want.

That's where all these hydrating and moisturising products come in. Both set out to do the same thing - enhance your hair's water content, or protect it from moisture loss - but in a slightly different way. And with varying degrees of success! Why? Protein.


Healthy hair contains a low level of moisture, lipids and oils but is around 90% protein. Called keratin, this compound protein contains a number of important elements that deliver strength.

"If your hair is feeling dry and brittle, with split ends, you know it needs fixing," says Fabriq founder, Jez Barnett. "It's totally natural to want to make your hair soft and silky because then it seems healthier.

"The danger lies in over-doing the moisture levels of your hair, making fine hair even weaker - a bit like pouring water on paper. When this happens hair feels heavy (just like water!) so it's just as unmanageable as dry hair.

"The answer lies in your protein and moisture balance because that's the only way to get strength with softness. Strong hair is flexible hair, so it's ready to take on whatever shape and style you've got in mind."

Not all products delivering shine, softness and luxury will be called hydrating and moisturising, so it’s a good idea to read their marketing blurb to see the benefits they promise.


Your aim is strong (hydrated) hair through the right balance of protein and moisture, then the fabulous look and feel will follow. The skill lies in knowing which products to use and when.

This depends on the fabriq of your hair and its current condition: is it fine but maybe a little weak? Or do you have heavy, thick hair, that perhaps is a bit coarse?

The treatment for one will not suit the other. Our Hydrate Shampoo, Conditioner and Mask are ideal for thicker hair.

Talk to your stylist - they're the best judge. Then, working together in the salon and at home between visits, you'll really experience how healthy hair comes from the right protein and moisture balance, rewarding you with the shiny, silkiness you seek.

We're all about balance and strength at Fabriq which is why protein is at the heart of all our products.

Book a Fabriq consultation and treatment, and start your hair on the road to strength.