Let’s take a closer look at what it takes for our hair to be healthy (and at what happens when things go wrong).

Hair is mainly made up of proteins

It can be over 90% protein when it’s healthy, which is why we build our treatments using protein technology.

Proteins are held together by bonds

Your hair’s strength and shape are determined by sulphur, hydrogen and ionic salt bonds. The stronger the bonds and the more of them, the healthier your hair.

When these bonds are broken, your hair becomes weak, frizzy and hard to manage.

All hair gets damaged

Some of the ways our hair gets damaged are within our control, like the amount we use heat tools or colour. But we can’t cut out the damage entirely. Hair can be damaged by:

The weather

including extreme temperatures, wind and sun.

Heat styling

like blow-drying, irons, curling tongs or other heated tools.


that works with bleach or developer.

Artificial environments

like heating and air conditioning.

Harsh ingredients

that are found in some cheaper products

Chemical services

like perming or relaxing the hair.


Even gentle brushing causes some damage.


Tensile hair strength decreases due to hair diameter reduction.

Some hair types are more prone to damage

Curly, Afro and textured hair are naturally more prone to damage than other hair types. There are two main reasons for this

The hair’s shape

The hair’s natural moisturiser, sebum, needs to travel down each strand from the scalp to the ends.

Sebum doesn’t travel down curls as easily as straight hair, so they tend to be naturally drier and coarser.

Want to strengthen your hair and define your curls? Choose Quick Fix.

The hair’s structure

Afro hair in particular has fewer layers of cuticle to protect the outside of each strand.

It also has far fewer sulphur bonds within its inner cortex, making it weaker and more easily damaged.

Prefer to smooth and straighten your curls? Choose Reset.

The porosity problem

Porosity is the extent to which hair absorbs water into microscopic gaps in each strand. The more broken bonds in your hair, the more gaps. Porous hair can be:


Less able to hold a style

Affected by humidity

Time-consuming to dry

It’s not just about the proteins

Our advanced proteins are at the heart of how Fabriq transforms your hair, but they don’t work alone.

Hydrating and moisturising ingredients

Rich soybean and rice extract perfect the hair's moisture balance so our proteins work to their full potential. We also use oils, butters and glycerin to add and hold onto hydration.

African and Amazonian fruit and plant extracts

Our Quick Fix and Reset treatments and our homecare products contain an innovative blend of fruit and plant extracts that keep the treatment sealed in for maximum performance and longevity.

All that, and you can also be confident that we only use ingredients that are 100% vegan and cruelty free.

We don’t use ingredients that harm you or your hair

You’d think that might sound obvious, but sadly there are plenty of hair products on the market which can’t say the same.

Harsh ingredients

Ingredients like sodium chloride (salt) and sulphates can damage hair. That’s why we keep them well away from our formulations.


Breathing in formaldehyde can harm your health so, unlike some keratin treatments, Fabriq is and always will be formaldehyde-free.

Recommend your Salon

Does your Salon provide Fabriq? If not, let us know and we can get them started on the Fabriq journey.

Become a Fabriq salon

Give your clients hair they’ll love, whatever style they choose.